Grow Sales by Merchandising through Category Analytics and Shopper Insights

Tuesday, July 25, 2017 9:00 am–10:30 am Islander Ballroom B

In retail, your selling space is one of your key assets – are you doing everything you can to maximize sales and profit within this finite and valuable resource?  Make sure you have current information and the right tools to succeed!  In this fun and informative session, we will examine several new and timely category trends and benchmarks, and then look at examples of retail analyses and metrics you can employ to ensure that you are attracting the key shoppers in your area and satisfying their needs; that your shelf space is allocated effectively among categories; and that your product assortment is shopper-centric, optimized and productive. Be prepared to take an analytical approach to your business – join us to learn how the right information makes all the difference!


Michael Johnson

Chuck Latham Associates