Wanted Investors Disruptors Groomers Buyers

Tradeshow: August 17 - 19, 2021 Education: August 16 - 19, 2021. WPA365 Launch September 22nd.

15 Coat Types and How to Groom Them

Grooming & Service Industry Tue, Sep 1 1:00 pm - 4:00 pm South Pacific Ballroom

All dog breeds are “grouped” not only into certain common functions and abilities but even coat types. How does the origin of the 7 Groups help us better understand their unique characteristics and grooming needs? There is no official “list” of canine coat types, but maybe there should be! We will cover basic information on hundreds of breeds, categorizing their Hair versus Fur types for easy organization into grooming approaches. We will systematically layout correct grooming procedures based on the science about each coat type and help you learn the difference between the Shedders and the Matters. Pet Professionals will learn the proper care of the most common and natural dog coat of all – the Double Coat – courageously tackling what has been a controversy in our evolving profession.

Topics that will be covered include:
What are the major dog coat types and how should each be cared for correctly?
Why was each coat type created?
What tools, equipment, and grooming procedures are right and wrong for each type of coat?
What grooming choices help to model the dog’s ideal Breed Standard?
How should a dog’s anatomy provide the key to its best grooming?


Jennifer Bishop-Jenkins, MS, ICMG
Owner, Love Fur Dogs, Glencoe,IL

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