Andrea Binder

Andrea has been with NielsenIQ for 9 years, supporting retailers across a wide variety of channels and store formats. Andrea has a strong background measuring the retail market as consumers shift to purchasing online, store formats continuously evolve, and product innovation moves rapidly. Andrea’s passion is helping her clients develop an understanding of the ever-changing consumer and the evolving and challenging retail landscape. Andrea is a Minnesota native where she lives with her family and their adorable black lab, Breezy. She holds a degree in Marketing Analytics from the University of Minnesota.


Driving Pet Industry Growth in the Omnichannel Landscape
August 23, 2022 3:00–4:00 pm