North America’s Largest Pet Retail Event?

North America’s Largest Pet Retail Event?

If it’s happening in the pet industry, it’s happening at SUPERZOO — where pet pros go to get business done. Stock up, scale up and catch up with peers and suppliers in the most comprehensive marketplace of debut products, proven best-sellers and profit-driving business solutions.

Pet Pros


New Products

Education Sessions

Emerging Brands

Reasons to Attend

See what keeps the industry’s best pet pros coming back to SUPERZOO year after year:

HUNDREDS OF DEBUT PRODUCTS. Scout new and in-demand accessories, nutrition and gear to satisfy customers and stay competitive.

EXCLUSIVE DISCOUNTS. Access insider savings with attendee-only opportunities.

COUNTLESS CONNECTIONS. Meet manufacturers, experts and peers from every facet of the industry to expand your professional circle and develop new partnerships.

RESULTS-FOCUSED EDUCATION. Strengthen your business with the industry’s most robust, expert-led learning curriculum in retail, grooming and animal wellness.

THE FUN! With world-class grooming competitions, our highly anticipated networking event and a vibrant Las Vegas backdrop, there’s never a dull moment at SUPERZOO.

The SuperZoo Experience

Here is what you can expect to find on the SUPERZOO show floor:

New Product Showcase

Explore the most exciting pet retail debuts in this attendee-favorite area.

Feed and Farm

A comprehensive range of supplies for everyone, from the commercial rancher to the urban farmer.

Groomer’s Marketplace

Add scissors, styling products and other grooming items to your smock and stay a cut above competition.

Specialty and Lifestyle

The perfect boutique products featuring couture-inspired accessories for the well-dressed pet.

Aquatics, Birds, Reptiles and Small Animal

For the tiny but mighty — products designed for the care of aquatic animals, birds, reptiles and other small pets.

Emerging Brands

Early-stage pet startups offering innovative products and solutions that creatively meet pet needs or solve a unique challenge.

Natural and Health

The in-demand pet supplements and preventative health products to support animals’ well-being.

International Exhibitors

International exhibitors from around the world showcasing their new products.


SUPERZOO is free to register!

Simply check to ensure you meet all the qualification requirements.

Here’s a snapshot of the Qualified Business Categories:


Aquarium Birding Store Full Line Pet with Grooming

Full Line Pet (with Animals) Full Line Pet (without Animals)

Feed / Farm / Ranch Retail Gift / Boutique / Specialty

Grooming Store with Pet Supplies On-Line Reptile Store
Lawn / Garden / Department / Home /Hardware/ Mass Market / Value / Dollar / Club / Grocery / Drug


Importer/Exporters (Finished Goods)

Wholesale Distributor (Finished Goods)

Wholesale Live Pet / Livestock Distributor

…SuperZoo is the biggest event you can go to, that I know of, to see all these different things in one place — it’s worth it!

—Jennifer Wrask, Nor Cal Pet Supply