The Ultimate Travel Destination for Pet Pros?
International Visitors
Bring the hottest new trends home and get a leg up on your competition when you attend North America’s leading pet retail event.
Why do more pet retailers around the world flock to SuperZoo than any other show in North America? Because it’s renowned as the epicenter of U.S. pet trends—as well as a prime source of deals on new products, including many that can’t be found anywhere else. That’s because the more than 1,000 leading manufacturers and suppliers who exhibit at SuperZoo showcase best-selling merchandise and debut products the local competition won’t have on their shelves—so you can return home with unique items that truly set your store apart.
Here’s what’s in store for you in 2023:
900+ NEW products making their world debut in the New Product Showcase.
Five specialty sections covering every aspect of pet retail: fashion and high-end accessories, natural and eco-friendly products, grooming supplies, small animal and aquatic products and more.
65+ NEW innovators and entrepreneurs showcasing their products for the first time in Emerging Brands.
The pet industry’s best education program, offering more than 65 seminars over two days.
Relationship-building with more than 20,000 pet industry professionals.
There’s no better place to hold North America’s favorite pet retail trade show than the entertainment capital of the world—Las Vegas! Make sure to book your travel and hotel accommodations soon for best rates.
ATTEND SUPERZOO WITH A PET INDUSTRY DELEGATION FROM YOUR COUNTRY

Make the most of your trip to SuperZoo by joining a pet industry delegation from your country.
SuperZoo is a proud participant of the U.S. Department of Commerce’s Trade Event Partnership Program (TEPP). Through the Department of Commerce’s network of U.S. Commercial Service (USCS) offices in U.S. Embassies and Consulates worldwide, trade specialists organize buyers delegations and bring them to selected trade shows in the United States, connecting them with U.S. companies. USCS trade specialists can assist international buyers with SuperZoo registration, help locate the products at the show, and assist in setting up meetings with U.S. exhibitors at the event.
Exclusive Benefits for Delegations
Travelling to the show with an official USCS delegation gives you the following benefits:
- Complimentary registration for the exhibition hall
- Complimentary 2-day education pass (Valued at $250)
- Personalized assistance with registration and meeting set up with U.S. exhibitors
- Access to the International Trade Center and on-site amenities including the option to reserve meeting space for business meetings
- Complimentary membership to WPA365, SuperZoo’s digital platform offering real-time access to buyers, exhibitors and the pet community year-round
- Invitation to attend SuperZoo’s Mandalay Beach Networking Event
Connect With a Delegation Organizer in Your Country
See a list of Delegation Organizers below and contact them directly to learn more about the benefits of joining an industry delegation and special offers at SuperZoo 2023.
Choose your country:
Contact Name: Rana Nusheiwat
Location: Sydney, Australia
Email: rana.nusheiwat@trade.gov
Contact Name: Carlos Ferreira
Location: Recife, Brazil
Email: carlos.ferreira@trade.gov
Contact Name: Claudia Melkonian
Location: Santiago, Chile
Email: claudia.melkonian@trade.gov
Contact Name: Yan Shen
Location: Beijing, China
Email: yan.shen@trade.gov
Contact Name: Julio Acero
Location: Bogota, Colombia
Email: Julio.Acero@trade.gov
Contact Name: Isabel Salazar
Location: San Jose, Costa Rica
Email: Isabel.Salazar@trade.gov
Contact Name: Amanda Mendoza
Location: Santo Domingo, Dominican Repbulic
Email: amanda.mendoza@trade.gov
Contact Name: Lidia Sosa
Location: San Salvador, El Salvador
Email: lidia.sosa@trade.gov
Contact Name: Karla Salas
Location: Guatemala City
Email: Karla.Salas@trade.gov
Contact Name: Rossana Lobo
Location: Tegucigalpa, Hunduras
Email: rossana.lobo@trade.gov
Contact Name: Smita Sherigar
Location: Mumbai, India
Email: smita.sherigar@trade.gov
Contact Name: Yazmin Rojas
Location: Monterrey, Mexico
Email: yazmin.rojas@trade.gov
Contact Name: Glenn vanPolanen
Location: The Hague, Netherland
Email: glenn.vanpolanen@trade.gov
Contact Name: Fabiana Ortega
Location: Panama City
Email: Fabiana.Ortega@trade.gov
Contact Name: Laura Villanueva
Location: Lima, Peru
Email: laura.villanueva@trade.gov
Contact Name: Katarzyna Olczak
Location: Warsaw, Poland
Email: Katarzyna.Olczak@trade.gov
Contact Name: Jinjoo Lee
Location: Seoul, South Korea
Email: jinjoo.lee@trade.gov
Contact Name: Cristina Cazorla
Location: Madrid, Spain
Email: Cristina.Cazorla@trade.gov
Contact Name: Joyce Tang
Location: Kaohsiung, Taiwan
Email: joyce.tang@trade.gov
Contact Name: Panvipa Chaiyasit
Location: Bangkok, Thailand
Email: panvipa.chaiyasit@trade.gov
Contact Name: Cheryl Withers
Location: London, UK
Email: cheryl.withers@trade.gov
Contact Name: Stephanie Grunvald
Location: Montevideo, Uruguay
Email: stephanie.grunvald@trade.gov
Contact Name: Nhung Nguyen
Location: Hanoi, Vietnam
Email: nhung.nguyen@trade.gov
DON’T SEE YOUR COUNTRY ON THE LIST?
Please submit your information, and one of our international specialists will connect you with an organizer.
A SuperZoo trade delegation organizer in your country will contact you directly.
PLAN YOUR TRIP TO LAS VEGAS
US Entry Requirements
If you’re planning on attending SuperZoo 2023 from outside the United States, please be aware of possible COVID-19 requirements that may be in place. For current information on the requirements for entry to the United States, please refer to the Centers for Disease Control and Prevention (CDC) website.
In addition, a visa may be required. Current visa services and operations vary by country. Check your local U.S. Embassy and Consulate’s website for information regarding operating status and which visa services it is currently offering. Should you need a Letter of Invitation from SuperZoo to support your visa application, you must register for SuperZoo first.
If you’re a citizen of one of the 38 countries participating in the Visa Waiver Program, you may travel to the United States for tourism or business for 90 days or less without obtaining a visa.
Helpful Planning Resources and Links
Book your hotel at special SuperZoo rates
SuperZoo Floor Plan and Exhibitor Directory
FOR MORE INFORMATION

Should you have any additional questions, or need more information, please contact SuperZoo’s international specialist, Andres Tovar at andres.tovar@mdg.agency