FIRST TIMERS

So, It’s Your First Time Attending SUPERZOO?

Let us show you how it’s done! Like how beneficial SUPERZOO is for pet professionals and how to get the most out of your experience — especially as a first-time attendee. Check out the quick tips below to prep for success prior to, during and after the show.

Before You Arrive

  • Review the schedule in advance. Know when and where it’s all happening, from the trade show to education sessions.
  • Map out your interests. The show floor features every type of pet product imaginable, so planning is key — but don’t forget time to discover the unexpected.
  • Make a list of must-see exhibitors. Use the SUPERZOO app’s Advanced Search feature to sort by product category and save key exhibitors to a personalized list.
  • Review the education schedule. Sessions start the Tuesday before the show floor opens!
  • Download the SUPERZOO mobile app. Plan your personal schedule and map to make the most of your time on-site.

At the Show

  • Put your best “brand” forward! Comfy shoes are encouraged but remember to dress professionally to show you mean business — and don’t forget your business cards!
  • Be respectful of exhibitors. Most don’t offer samples or sell single items (bulk orders only), so please be courteous with requests.
  • Visit New Product Showcase. Don’t miss the new-to-market products, business opportunities and excitement in one of the most popular areas of the show floor.
  • When you’re looking for a place to relax, visit one of our show floor lounges
    • Live Music & Lunch Lounge – Sponsored by: Tuesday’s Natural Dog Company
      The Live Music & Lunch Lounge is the perfect place to enjoy great tunes and tasty food. With live music playing throughout the day, this vibrant spot offers a variety of delicious meals for purchase, creating a fun and relaxing atmosphere. Take a seat, enjoy some music, grab a bite, and connect with fellow attendees in this lively, laid-back setting.
    • yumHub Lunch Lounge –
      The yumHub Lunch Lounge is the perfect spot to take a break and refuel during the event. Offering a variety of delicious food options for purchase, this relaxing space lets you enjoy a tasty meal while connecting with fellow attendees. Open daily throughout the show, the yumHub provides a comfortable setting to recharge and enjoy a bite to eat.
    • Snack Lounge –
      Located on the trade show floor, the Snack Lounge offers a relaxing spot to recharge and connect. This lounge provides a convenient place to enjoy refreshments and snacks, available to all attendees each day of the show. It’s the perfect place to take a break and mingle with fellow event-goers.
    • Groomer’s Snack Lounge –
      Relax and connect in the perfect spot for SUPERZOO’s vibrant grooming attendees. This lounge provides a convenient place to unwind and meet up with others. Enjoy refreshments and snacks available daily throughout the show, making it the ideal place to take a break and recharge.
    • DJ Lounge –
      Step into a vibrant space designed for relaxation, connection, and fun. With an energetic atmosphere, great music, and a place to unwind, this new lounge offers the perfect setting to recharge and engage with fellow attendees. Open daily throughout the event, it’s the ideal spot to relax, enjoy a snack, sip on coffee or drinks, and network in style.
    • WPA Networking Lounge –
      With a lively vibe and coffee and drinks available for purchase, this exciting new lounge offers a fresh way to engage with guests. Open every day during the event, the lounge provides the perfect environment for attendees to unwind and network in a stylish setting.

After the Show

  • Follow up. Track new contacts so you can follow up post-show. Send an email within a day or two of meeting someone to keep the relationship top of mind.
    • Summarize action items. Was there a genius idea uncovered during an education session, a product you planned to research or a contact you wanted to reach out to? Reference your notes!
    • Share your insights. Are you the boss? Impart your knowledge to staff. If you’re an employee, invite your boss to discuss ideas for boosting business based on what you’ve learned.