Wanted Disruptors Groomers Buyers Investors

Tradeshow: August 17 - 19, 2021 Education: August 16 - 19, 2021. WPA365 Launch September 22nd.

All the Trends, Know-How and Products You Need to Stay Ahead of the Competition.

Customers walk into your shop expecting to find both the basics and the anything-but-basic, and it’s up to you to deliver every time. No event gets that quite like SuperZoo, which is why pet professionals from around the world make it their business to attend year after year.

Curious as a cat about why SuperZoo has earned a reputation as North America’s favorite pet retail event? Here are five great reasons:

  1. Over 850 debut products. With more than 1,100 local and global suppliers, it’s an opportunity to scout all the hot new accessories, nutrition products and gadgets hitting store shelves in the second half of 2021.
  2. Exclusive discounts. Access insider savings ahead of the busy holiday season through opportunities reserved only for attendees.
  3. Endless connections. As the largest gathering of pet retail and service professionals in North America, there’s no better place to network your way to expanding your professional circle or developing new partnerships.
  4. Self-curated education. Tap into the industry’s largest professional learning curriculum with more than 80 expert-led retail, grooming and animal-wellness seminars to strengthen your business.
  5. Lots of fun! From world-class grooming competitions, to a much-anticipated concert to the vibrant Las Vegas location, there’s never a dull moment.

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“If I see their passion then I’m in love with their product and my customers see that love in that same product.”

Sean Kirk
Doggy Daze, | Phoenix, AZ 

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“I’ve been grooming for 30 years. I absolutely LOVE what I do.”

Jackie Boulton
Mucky Pups, Jackie’s Animal Services | Calgary, CAN 

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“As a small business owner and a small store, we are very invested in our customers and we like to have the same relationships with the people we buy products from.”

Alison Chandler & Team
Noble Beast | Phoenix, AZ 

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“I think the most helpful thing is steps—getting an action plan—something I can physically take back to the store.”

Jeff Forbes
Rodie’s Feed & Pet Supply | Clayton, CA 

Here’s what SuperZoo can offer your company. Which category best describes the type of business you run?

Source new products to update your merchandise mix and get access to retail-specific education to benefit your business! Plan your schedule now.

Shop 1,000+ suppliers at North America’s most popular pet industry trade show—and discover hundreds of brand-new products you won’t find anywhere else. Plan your schedule now.

SuperZoo’s six targeted neighborhoods make it a breeze to find everything related to your specialty—including all the suppliers you want to see!

Learn business tactics for growing your market share and retaining loyal customers, sharpen your skills in hands-on workshops, watch pro groomers compete for more than $45,000 in cash and prizes and shop the Groomer’s Court for new equipment and supplies.

This is North America’s largest pet industry trade show, providing international buyers with a key access point into the U.S. pet product market. More than 1,000 attendees travel from outside the U.S. every year!

Find the latest, greatest pet merchandise to add to your inventory mix to keep your customers coming back for more.

Pet owners love giving their fur babies special gifts for special occasions. Find fun, one-of-a-kind items that’ll fly off your shelves—especially in our Rodeo Drive neighborhood!

Add more pet products to your shelves and boost your bottom line with a stronger focus on this profitable market segment.

Most of your customers own pets, and sales of pet products generate a steady, year-round revenue stream. Tap into this market to ring more sales at the register.

SuperZoo: A Pet Professional’s Perfect Partner

There are so many reasons to attend SuperZoo, but here are the top five:

  1. Sneak peeks at new products: With more than 1,000 exhibitors, you’ll get an instant snapshot of all the trendsetting products your customers will be talking about in 2021. More than 820 new products make their debut each year at SuperZoo—meaning attendees see them first!
  2. Deals and discounts: As a SuperZoo attendee, you’re on the inside track to savings with exclusive show-only opportunities to save before the busy holiday season.
  3. Networking: As the largest gathering of pet retail and service professionals in North America, SuperZoo helps you strengthen your existing relationships and make new connections.
  4. Expert-led programming: With the industry’s largest curriculum of more than 80 retail, grooming and animal-wellness seminars, SuperZoo is the spot for business-boosting education, skills and best practices.
  5. Getting your groom on: More than $45,000 in prizes are up for grabs in one of the industry’s most exciting grooming competitions. Participate or spectate—it’s exciting either way!

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