Andrea Binder

Andrea has been with NielsenIQ for 10 years, supporting retailers across a wide variety of channels and store formats, most recently leading NIQ’s Retail Pet Vertical. Andrea has a strong background measuring the retail marketplace as consumers shift to purchasing online, store formats continuously evolve and product innovation moves rapidly. Andrea is a Minnesota native where she lives with her family and their adorable black lab, Breezy.


The Full View of the Omni Pet Channel and Shopper
August 15, 2023 3:30–4:30 pm