Launch Your Pet Business to the Next Level!

The World Pet Association is pleased to bring you the inaugural Launch Pitch Competition in collaboration with the Pet Care Innovation Prize and Purina.

Selected applicants from the 2024 SUPERZOO Emerging Brands category will have the chance to pitch live on stage and win over $10,000 in prize packages. The event showcases new ideas and innovative thinking in Pet Care and helps to bridge access of early-stage companies with investors and industry executives.

This year’s pitch contest will be preceded by a panel discussion covering topics relevant to early and mid-stage pet companies, and it will be followed by a private reception for contest applicants, investors, industry leaders, and press.

About The PetCare Innovation Prize

We’re here to connect entrepreneurs like you with the knowledge, the resources, and the opportunities to advance your contribution to the world of pets.

For founders of high-potential pet care startups, PCI Powered by Purina provides a unique blend of visibility, connection, expertise and community, all backed by affiliation with Purina, a world leader in pet care. Through the power of our relationship-based programs, we support early-stage companies and innovative founders who are defining the future of pet care.